Passionate about transforming the way companies shape tomorrow, Jeroen is on a mission to transform urban logistics with one readily available solution: cargo bikes! As a co-founder of Babboe, he pioneered the cargo bike movement nearly two decades ago, setting the wheels in motion for a greener future. Harnessing his entrepreneurial expertise and deep domain knowledge, Jeroen stands at the forefront of the cargo bike revolution leading the charge at Cargo Cycling, the Dutch cargo bike brand by the reputable family business, Nijland Cycling B.V. Driven by the passion of empowering companies to deliver a better future using the unstoppable power of cargo bikes. Together. We Deliver!